Digital Marketing Blog

Wix offers a range of apps and built-in features that make it easier for charities to connect with their communities and manage their impact online. In this blog, we’ll share some of the tools that are genuinely making a difference — and how we’ve implemented them to support growth, engagement and long-term sustainability.

Clear purpose leads to confident marketing. Discover why small business owners struggle with their messaging and how clarity can transform your website.

Let me start with a simple question. When was the last time you looked at your website through the eyes of a potential client? Not as you, who knows your business inside out. But as someone landing on your homepage for the very first time, trying to work out whether you’re in the right place. Take a moment. What do you think they see? Do they immediately understand what you do, who you help, and why they should talk to you? Or do they have to work a bit too hard to jo

A yearly website detox clears out the clutter, refreshes your design, and gets everything performing at its best — ready to support your business and make 2026 your most successful year yet. Learn why giving your website a detox once a year is so valuable.

I’m very excited to share the launch of Mandy’s Home Bakery’s brand-new website and complete branding makeover. Mandy came to me wanting a more professional online presence—something that truly reflected the care, talent, and artistry behind her cakes. She wanted a site that did her work justice and helped her step confidently into her next chapter as a luxury cupcake artist. Over the past few months, we’ve brought that vision to life.

Everyone seems to be talking about ChatGPT and blogging right now — and with good reason. AI tools have made it easier than ever to generate content quickly, which sounds like a dream come true for busy small business owners. The truth is, Google doesn’t automatically penalise content written with the help of AI. What matters most is how it’s used. If the content is unique, relevant, and genuinely helpful to your audience, it can absolutely rank well.